Tuesday, November 20, 2007

SK Telecom Unwillingly Expands WiBro Service

Despite the sluggishness of WiBro service which has attracted less than 1,000 subscribers so far, SK Telecom reluctantly expands the business under pressure from the government. The company established an exclusive team for WiBro to widen the service coverage and run a promotion campaign.

The new team under the marketing division will draw up the mid-long term WiBro business plan, find new business models and do the groundwork for WiBro marketing.